WebMD offers a comprehensive set of consumer guidance solutions to health plans, employers, and other sponsors of care to help their participants make more informed healthcare decisions. Our solutions are designed to help individuals answer specific questions such as, “which physician is right for me,” “which local hospital tends to outperform the others,” or “which health insurance carrier and plan should I select.”

Sponsors of Care Will Continue to Serve An Important Role. In a 2009 survey conducted by the Kaiser Family Foundation and Health Research and Educational Trust, 43% of respondents indicated that better health benefits were more important to them than higher wages.

WebMD consumer guidance solutions leverage the latest publically-available data (national, state), third-party provided data, and client-specific data. Comprehensive health education information accompanies the results that come from our tools in order to help identify clear pathways, drive well-reasoned actions for consumers, and support cost and quality transparency. Our personalized decision-support solutions provide individuals with a holistic view and support healthcare consumerism by engaging, educating, and empowering those who use them—enabling individuals to navigate from the point of enrollment to the point of care.

With the right tools, individuals can make objective, cost-effective decisions about the healthcare coverage they purchase, the physicians they visit, the hospitals and medications they use, and the care they consume.

Click here to continue reading about components of our Consumer Guidance solution.

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