Think Like a Professional Marketer: Communication Strategies That Drive Well-Being Program Engagement

Steps to drive lasting employee participation.

You can build a powerful corporate wellness program, but if your people don’t hear it, feel it or see themselves in it, it won’t move the needle. 

This webinar explores how to increase well-being program awareness and participation using proven marketing techniques. You don’t need to be a professional marketer to think like one! 

We’ll demonstrate strategies to reach your audience at any stage of engagement—whether they are unaware of your offerings, ready to deepen their participation or were active in the past but have since become disengaged. 

Attend this webinar and:

• Discover the specific steps to move participants from initial discovery to loyal advocacy. 
• Learn to appeal to participant drivers and hear one motivator that WebMD Health Services will never recommend. 
• See real-world examples to amplify your program’s impact.