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How EMI Health Tackles Member Disengagement

Learn the keys to success for health plan member well-being program engagement.

I think we’ve proven that a thriving wellness program doesn’t require a big budget or flashy incentives. By using our resources intentionally and building those authentic relationships, staying true to our values as a company, we’ve really created a culture that flourishes both within the company and throughout our book of business.”

Baylie Divino

EMI Health Wellness Director


Overcoming engagement obstacles through tailored well-being. 

Utah-based insurance company EMI Health partners with WebMD Health Services to provide well-being programs to 47,000 of its members. Together, we devised a cost-effective strategy that’s driven measurable and sustainable engagement in the program. 

Download the story to learn:

  • Three key elements of the strategy that drive awareness and engagement in the well-being program.  
  • How EMI Health achieved a 19% increase in registration and 60% jump in biometric screening participation.  
  • How leadership buy-in can impact morale, participation and culture. 
Co workers walking and talking