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Health & Well-Being Blog

The Importance of “Triggers” in Corporate Wellness Programs

One of the most exciting developments in the health and wellness management field is the incorporation of behavior-change science. As the term implies, behavior-change science is the application of theories about what motivates (or demotivates) people to modify their behaviors. In healthcare, this science is increasingly being applied to motivate people to adopt new, good-for-you habits. Examples include getting people to exercise more, eat less, stop smoking, etc. Can you motivate employee wellness without health incentives? The catch is to do all of this without relying on financial health incentives as a motivational factor. After all, employers and health plans…

Game On: Health Management Program Improvement Through Game Theory

Gamification is a hot term right now, and we’ve spent a lot of time studying how game design can influence behavior and what that can mean for health management programs. For us, game design is part of an overall strategic approach that looks at all the ways we can drive health engagement. What we’re looking for are not just ways to add badges and points – we’re looking for effective new ways to motivate behavior change. On February 28, 2012 we presented a webinar that explored how game theory – sometimes called “gamification” – can help improve health management program design….

Innovative Condition Management Ideas Create Buzz at Population Health Colloquium

In February, WebMD Health Services joined more than 300 attendees at the Twelfth Population Health & Care Coordination Colloquium in Philadelphia to discuss wellness, prevention, and healthcare coordination. Among attendees, there was widespread excitement about the use of innovative and disruptive technologies to bring about improvements in population health. It was a great forum for us to present our new approach to disease and condition management. Disease and condition management is crucial to help improve health and reduce healthcare costs. Individuals coping with acute and chronic health conditions – such as obesity, diabetes, asthma, heart disease, and others – can…

2012’s Top 5 Health Management Program Trends

For 2012, we’re keeping tabs on the latest news in behavior science, social networking, and game theory – and how new research can help people better manage their health. That research is being implemented through a mix of advanced technologies as well as face-to-face interactions, in North America and around the world. See how the news plays out in our top 5 health management program trends for 2012. Which of these are in your plans? 1. Organizations move to the next stage in health engagement In the 15th Annual National Business Group on Health/Towers Watson Survey Report – 2010, 58%…